Technology & Innovation

Rethinking mobile data pricing - Key findings

January 21, 2011

Europe

January 21, 2011

Europe
Anonymous Writer

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Key findings

Flat-rate pricing is usually a good thing for customers – provided, of course, the rates are low enough. There are no nasty surprises on the monthly bill, which is simple to understand. A service that customers might otherwise have been cautious about using (and paying for) suddenly becomes more attractive.
 

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